It is really important to have an email marketing strategy in place when launching your blog. Those who wait to start a subscriber list usually regret not doing it from the start. Why do you need people to subscribe? Subscribers are customers – and customers generate income!
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First, you will need to select an email marketing platform like MailerLite or ConverKit (below). From there, you are able to create landing pages, a welcome email sequence for new subscribers, lists for those who opt-in for a particular goodie, and more. Click below to learn more about each one to see which one fits your needs.
MailerLite is great because it is FREE until you reach 1000 subscribers. After that, pricing plans begin at $10/month depending on how many subscribers (over 1000) that you have. MailerLite also has great drag and drop templates and the ability to set up a great welcome email sequence and newsletters. You can check them out here to learn more.
ConvertKit has a 14-day free trial but offers really great monthly or annual pricing plans. ConvertKit also has several upgrades that MailerLite doesn't such as integrations for adding a membership site, surveys, and other tools for building your business. Their monthly fee is a little higher than MailerLite, however, ConvertKit offers so many additional features that MailerLite does not. The features can significantly improve your email marketing strategy (which translates to more subscribers and higher affiliate link conversions). You can check them out here and learn more before making a decision! You should also check out their free downloadable book – The Complete Guide to Email Marketing.
EMAIL MARKETING – GROW YOUR EMAIL LIST AND GENERATE SALES!
Although I discuss important plugins in another section, I want to mention Optin Monster here because it pertains specifically to email marketing and growing your list. Optin Monster is an awesome plug-in that you can install which allows you to create many different opportunities for your readers to subscribe. Here is a blog post they wrote about 73 Proven and Simple Ways to Grow Your Email List. If you notice the boxes (usually mid-way to the end) in my posts that ask about joining my list, those are created via Optin Monster. It is an easy way to insert opportunities for readers to join your Pinterest group boards, or give them printables to download – while also subscribing them to your email list. If fully integrates with most email marketing programs. Get Optin Monster now!
Sumo is another awesome tool for turning visitors into subscribers! Sumo enables you to add beautiful, high-converting pop-ups to get those emails and turn them into profit! Check out Sumo here and see how awesome this tool is!
Clickfunnels is one of the best because it provides an all-in-one system for adding lead magnets and a sales funnel to grow your business AND it offers a 14-day free trial for you to get started! Check out the video below and get some awesome cheat codes to use for your sales copy! Not ready to sign up just yet? That's OK, you can get his best-selling book “DotComSecrets: The Underground Playbook For Growing Your Company Online” for free (just pay shipping charges). You can also check out the Funnel Hacker Cookbook, which will help you with your sales funnels!
Once you've set up your email program, I HIGHLY recommend one of these programs to increase your leads and get more people to sign up for any courses or products you may offer! Clickfunnels is by far the best that I've found for turning your subscribers into customers and increasing your revenue because it allows you to do so many other things all in one platform!
MORE GREAT STUFF TO HELP WITH EMAIL MARKETING
Email Swipe File – Swipe copy for writing the perfect email welcome sequence
Perfect Webinar Script – Learn how to speak on a webinar without sounding like a salesperson!