I am always on the lookout for easy and creative side hustles – ways to make a little extra cash each month. I couldn't believe it when one day I was playing around on Pinterest and came across a pin that led to an article that talked about how to make money with Pinterest affiliate marketing. Whaaaaat? At first, I thought it was too good to be true, but here I am, a year later, earning over $1000 month from doing it! I have several side hustles (in addition to my blog), but Pinterest affiliate marketing is, by far, the one I enjoy the most!
BE SURE TO PIN ME FOR LATER!
Please note this post may contain affiliate links and ads, read my full disclosure here.
How to Make Money With Pinterest Affiliate Marketing
How many times have you saved a pin for your favorite sundress or pair of shoes? How many times have you actually purchased those items after clicking through the Pinterest pin to the store where it is sold? I've been doing the Pinterest thing for many years – saving pins for my favorite clothes, pet products, recipes, and DIY projects. I now know that I was making someone else money all that time! Pinterest is quickly becoming the “go-to” place for making shopping decisions for just about anything under the sun. Make sure you are following me on Pinterest so you can see all the different ways I create pins!
How does Pinterest affiliate marketing work?
First, let's explain affiliate marketing. Affiliate marketing is where you get paid by a company to promote/recommend their products or services. Companies have realized the value of personal recommendations over basic paid advertising in getting their products/services in front of people who want to buy them.
With Pinterest affiliate marketing, you will simply create a pin for the item and insert your affiliate link (provided by the company) so that when someone clicks on the pin, it takes them to the storefront where they can purchase it. The key to being successful with Pinterest affiliate marketing is creating visually appealing pins that stand out from the rest and make people want to click on them. Some programs will offer promotional graphic images in the affiliate dashboard that you can use, or you can use images from the merchant's website. You can also take your own pictures for products that you've actually used. I use my dogs often with pet products that I buy (because my dogs are awesome!). Here is another pin using an image of one of my dogs.
Here are a few examples of pins I've created in the past for different affiliate products:
When I first got started, it took a couple of months to really start seeing any income. It takes time for your pins to get out there circulating and others repinning them. The best part is that once your pin is out there – it will continue to generate income long after you've forgotten about it! Keep in mind that some products are seasonal (like Christmas decor or school clothes) so a pin might do well for a couple of months when you first pin it, then not so much until that season comes around again. This is why it is important to have your boards properly SEO'd for the content you are pinning. A board for Christmas decor, for example, will do really well from around October – January, then go pretty much dormant for the rest of the year. You don't need to pin to it throughout the rest of the year, but simply begin pinning to it again when the season rolls around again.
How to Get Started
When I first got started, I was primarily using Pinterest for my blog and was only creating pins that led to blog posts. I slowly began creating pins for the products I was already promoting on the blog (blogging and business products), then began joining affiliate programs for things that didn't relate to my blog but would still resonate with my general audience (women/moms). I also started reading my Pinterest analytics to see what my Pinterest followers were pinning.
It took a few months before I started seeing any significant increase in my affiliate income, but each month, the numbers got higher and higher! By the end of the year, I was earning (give or take) around $1000 each month from my Pinterest pins! Although I've slacked off quite a bit on creating new affiliate pins (because I've been working on creating courses and other projects), I'm still earning around $1000 each month because my older pins are still out there (and these are pins for products that have nothing to do with my blog niche!).
The great part is that you don't need to create a brand new account – it is better if you already have a personal account with followers and boards already set up. A few things you'll need to do to get started:
#1 Convert to a Pinterest business account (it's completely free to do this). By converting to a business account, you'll be able to access your analytics which gives you a ton of information about your audience and what they like (what types of pins they are saving and clicking on).
#2 SEO your profile and boards – Since Pinterest works like a search engine (similar to Google), it is important that you have good SEO for your profile, board titles, and board descriptions.
- Profile: You will want to make your Pinterest name (the one that shows at the top of your profile) one that has a keyword or two related to what you mostly pin. Yes, you can pin all sorts of stuff, but by focusing on a particular area – for example, fashion – you will gain more followers who are looking for that type of stuff to follow.
- Board Title: Board titles need to be simple. They should not be cute phrases or words that only you understand the meaning. If you have a board for pinning your favorite swimwear, you should title the board “swimsuits” or “beach fashion” or something similar. It should be actual words that someone would type into the Pinterest search box when looking for that type of item.
- Board Description: Each board needs to have a good SEO description, made of up of complete sentences. Don't keyword stuff the description, but make it a simple one with a few relevant keywords for what that board contains. For the swimsuit board – “All my favorite swimsuits and beach fashion styles” would be a perfect description.
#3 Follow people in your primary niche area and repin their pins to your own boards.
#4 Find affiliate programs to join – While some affiliate programs require you to have a website/blog, the majority will approve you without one. Simply use your Pinterest URL when asked for a website. Here is a list of affiliate programs perfect for Pinterest affiliate marketing (I use all of these myself!).
#5 Create Pins – Use Canva (free) to create visually appealing pins that people will want to click on! Pins should be vertical and no longer than 1260. In Canva, you can simply use the Pinterest template, which is 735 x 1102 or create a custom dimension of 600 x 900.
#6 Automate your pinning – Pinterest has said over and over that they like users to be consistently pinning throughout the day. Most of us have a life and can't simply play on Pinterest all day which is why using an automation tool like Tailwind is important. This enables you to schedule out your pins so, when life happens and you get busy, you don't have to worry about those pins. You can sign up for free and pin up to 100 pins. After that, you can upgrade and get a $15 credit towards your paid subscription using this link.
Tips for Success – How to Make Money with Pinterest
Pinterest occasionally makes changes and updates to their algorithm so it is important that you stay up-to-date on that. You can do that by following them on social media and also check their blog frequently. If you are following other bloggers or others who teach about Pinterest affiliate marketing, they will most likely share that information with their followers as soon as it is published. You can also join my email list because I send out updates on this and other topics related to blogging, online marketing, and ways to save and earn extra money! Be sure to check your email to confirm that you are signed up (check your spam folder if you don't see it!)
- Follow others that are in your general niche
- Pin to the most relevant board, then schedule to pin to other relevant boards and group boards.
- Join relevant group boards and Tailwind tribes – Avoid boards/tribes that aren't niche specific (pin anything boards).
- Use high-quality images
- Use easy-to-read font for text overlay
- When possible, use images that show the product in use instead of just an image of the product.
- Use your Pinterest and Tailwind analytics to see how your pins are doing. Analytics will tell you which pins are getting the most saves/repins, and also gives you information about your audience to help you decide what products to be pinning.
If you are serious about wanting to earn extra money in your spare time, consider starting a blog! Having a blog enables you to join more affiliate programs and also provides another platform for promoting your affiliate links. Not sure how to get started with a blog? You can read this post – How to Start a Profitable Blog – which walks you through the steps and explains how blogging works. Starting a blog (in addition to Pinterest affiliate marketing) has allowed me to earn a full-time income from home – and spend more time with my family.
Related posts on side hustles and earning extra money:
- Become a Profitable Pinner – Learn How to Make Money with Pinterest Affiliate Marketing
- The Best Paid Survey Sites for Making Money From Home in Your Spare Time
- 8 Reasons Ebates is My Favorite Cashback App
- 10 Easy and Creative Ways to Make Money When You Can’t Find a Job
Pinterest affiliate marketing is a fun and easy side hustle that anyone can do. It is perfect for those confined to the house because of medical reasons or those struggling to find work. Aside from using a scheduling tool like Tailwind, everything else about it is completely free (not counting electricity and internet access)! If you are already using Pinterest for pleasure in your spare time, why not make money with Pinterest while you are there? If you need a little more instruction on how to get your account set up for success, enroll in my FREE Course – Pinterest Affiliate Marketing for Beginners! This is a great starting point for anyone interested in learning more about how to make money with Pinterest affiliate marketing. I also have a more in-depth course with (video tutorials for creating pins that convert, how to set up your profile and boards for success, how to read analytics, and how to navigate merchant dashboards) – The Profitable Pinner. This course is for anyone wanting to really master the art of Pinterest affiliate marketing (without a blog).
If you are a blogger wanting to up your blog and income game, you might want to check out Pinterest for Bloggers. This course is a bundled course (that includes The Profitable Pinner), but goes into detail on how to harness the power of Pinterest to grow your blog traffic, increase subscribers, and increase your blog income.
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